What’s the Story in Sunderland? Housebuilder aims to build 450 new homes

A Carlisle-based housebuilder has set its sights on Sunderland, with an ambition to build 450 new homes and provide 360 jobs in the city.

Story Homes says it wants to work “shoulder to shoulder” with the city council in delivering the £90 million worth of housing developments, including around 58 “affordable” homes.

The family owned business, which was established in 1987, has already completed sites in the wider North East, but its latest announcement represents its first steps into Sunderland.

“We are delighted to be entering the market in Sunderland, where we know we can make a positive and significant contribution to the city’s housing supply,” said Fred Story, the housebuilder’s founder and chief executive. “Our homes will bring a fantastic new offer to the area and we know that these upcoming sites will bring many economic benefits locally.”

Story Homes has been confirmed as the preferred partner to develop the second phase of family-homes on Potters Hill, close to Chapelgarth and Moorside. Miller Homes is currently on site delivering 160 new homes, with future phases designed to create individual “character areas” with connecting green spaces and community focal points.

Potters Hill is one of a number of new housing schemes planned or underway in Sunderland, that will see more than 7,000 new properties rise from the ground over the coming 10 years.

Story Homes says it was the city council’s ambitious plans for the city that captured the company’s attention, leading to the housebuilder’s decision to invest in the city.

“The council has been very proactive in helping us to bring forward our plans and we are very much looking forward to getting started once planning approvals are secured,” Story added.

Councillor Graeme Miller, leader of Sunderland City Council, said: “We are absolutely delighted that a company renowned for the quality of its developments has spotted the potential that Sunderland represents, and we are sure this will add enormous value to the city, building on the fantastic housing stock we already have, and the exciting programme of investment already underway.

“We have a really compelling offer in the city – our fantastic connectivity, our stunning natural assets like the seaside, parkland and cultural offer – so we know that we are an attractive place to live already.  However, high-quality homes of different sizes and styles are critical to attracting diverse communities to our city. Story’s commitment to Sunderland – along with that of other developers – will enable this and we’re looking forward to working with them.”


Main image: (Left to right) Fred Story, founder and chief executive of Story Homes, with Councillor Graeme Miller, leader of Sunderland City Council



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