Working Lunch: Developing Customer Insight and Engagement

Event: Northern Housing Leaders Working Lunch

Date: 03/07/2019

Venue: Gusto Lloyd Street, Manchester

Cost: Free  - Invitation Only

Hosted by:

There are a number of subjects trending in the social housing sector today – transparency, customer service, value for money and digital transformation. All of these subjects lend themselves to a need to have a focus on CCM (Customer Communications Management), which is how you communicate with your customers. Having a customer communication strategy can deliver ‘value’ in many ways addressing challenging issues many organisations are facing today.

This working lunch is seeking to explore the issues today with customer communications and how taking a strategic view with a CCM strategy can help address these trending subjects for social housing. When you explore the end-to-end processes its not always the obvious cost items that provide the greatest benefits. To put this into perspective, and show how addressing a customer communications strategy with the power of data can change behaviour with a positive outcome, we will share some of the results that clients have obtained.

This event is by invitation only. If you are interested in attending please contact kevin.daly@crosbyassociates.co.uk

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